The importance of a good Food Styling Toolbox

The importance of a good Food Styling Toolbox

As a food photographer my food styling kit is really important and I need to have it to hand in the studio and on location.  A few years ago I bought a dedicated food styling toolbox to tote everything around in it. For a while it was great. Except …… that...
Don’t Do Your Photography On The Cheap!

Don’t Do Your Photography On The Cheap!

You’ve heard the saying, there’s no such thing as a free lunch, so why the heck people still try to do their photography on the cheap beats me.  It’s a hiding to nothing.  Here’s why ….. I saw an ad recently,  from a company looking for...
Before you put those Christmas Baubles away …

Before you put those Christmas Baubles away …

If you’ve not already cleared Christmas away, stop a moment and read this before you put those baubles away.  If you have, it all still applies on the whole. Grab a bit of paper or scribble yourself a digital note and write down what worked well for you on social...
Is DIY Photography costing you sales?

Is DIY Photography costing you sales?

When it comes to your business don’t sacrifice sales and your brand perception by using poor DIY photography.  There’s an assumption often that anything is better than nothing, but this couldn’t be further from the truth. The truth is that DIY photography is just...